Our Price $39.95

Michael's 30+ years of experience in residential remodeling and specialty sales is shared in his new book, Profitable Sales, A Contractor's Guide. The information provided is valuable for both the construction-related business owner and their sales staff.

In this book, Michael explains how to:

• professionally represent your company when a new lead calls in
• determine if a lead is worth your time before you set the appointment
• establish ground rules with a potential client during the initial phone call
• address the three fears of every customer
• successfully ask the four questions you need answered, and how they relate to the three fears
• navigate through design agreements, letters of intent, and other documents that prevent you from wasting time
• help customers make selections
• turn a cancellation into a positive event
• find, train, motivate and compensate sales staff
• and much more

Michael's 30+ years of experience in residential remodeling and specialty sales is shared in this book, with valuable information for both the construction-related business owner and their sales staff.

You will receive an AUTOGRAPHED copy. Published by Construction Programs and Results, Profitable Sales, A Contractor's Guide is 8-1/2" x 11", 300 pages.